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THE SWEET, GREEN FRUIT OF WHIMSY IS RIPE
FOR HARVEST AT LAST!
Lord Whimsy and Bloomsbury are pleased and
proud to announce the US/UK release of
the long-awaited hardcover edition of:

NOW AVAILABLE IN THE US AND UK!
Like a butterfly captured in a flower's glistening raiment
of morning dew, so the thoughts of Lord Whimsy are found
in The Affected Provincial's Companion, Volume One.
Amazon.com and BarnesAndNoble.com are now shipping and awaiting your orders and reviews.


"A Bounteous Selection of Essays, Philosophical Diagrams,
Poetry, and Other Such Arcadian Follies Concerning the
Art of Curious Living and the Reintroduction of Ancient
Charm into This Vale of Mud and Tears Known Heretofore
as the Modern Life"
...one of the more charming treatises to come along in years...
—The New York Times
...one of the most entertaining—and certainly weirdest—non-fiction titles of the summer...the Companion is a lifestyle battlecry, both quaint and radical, lighthearted and dead serious...it feels good to know that a book this quirky can still get published.
—The Associated Press

OVERVIEW:
In his attempt to live as beautifully as his modest means will allow, Lord Whimsy has lived in a former army barracks in a small rural town in the New Jersey Pine Barrens for twelve years. There he has created for himself a garden-choked naturalist/aesthete's outpost filled with books, animals, and artwork. He regularly posts his dispatches on an online journal, where he discusses topics as diverse as carnivorous plants, moustache grooming, French nineteenth-century cameo glass vases, and the great Wallace Shawn. Written, designed and illustrated by the author, The Affected Provincial’s Companion, Volume One is an artifact of the life he has led. Brimming with hyperbolic essays and meticulous philosophical diagrams, the Companion is both funny and profound. One reviewer summed it up thusly: "Whimsy’s well-turned phrases (to say nothing of his illustrative graphs) are, though distanced and quaintly arcane, sweetly smart and modern."
HEAR YE, HEAR YE!
LORD BREAULOVE
SWELLS WHIMSY proudly presents to the public a
book of uncommon impishness; wherein Whimsy, as befitting
his station as Mammal of Paradise, dons the vestments
of his office to summon his inner brilliance, the likes
of which has never before been seen in this, our benighted
age!
The reader shall bear witness to:
FEATS OF SARTORIAL CUNNING!
JAUNTY VERSE!
DEFTLY RENDERED TURNS OF PHRASE!
WITTICISMS!
UNBRIDLED PEDANTRY!
DUST MOTES!
ICY HAUTEUR!
WELL-MUSCLED HINDQUARTERS!

Do you seek to cultivate blooms of refinement and joy in
your life's garden? Whimsy, as befitting his office
as “Affected Provincial,” humbly offers himself as a
guide to those who wish to transcend the banalities
of modern existence. A diverse and humorous collection
of treatises, insightful essays, philosophical diagrams,
saucy poetry and other amusing trifles, The Affected
Provincial's Companion, Volume One will inspire you
to transform yourself into a walking sonnet, thus setting
you upon a course towards that misty, faraway shore
known to the ancients as Enchantment.
The perils of sportswear, diaphanism, self-defense for
sissies, tramp aestheticism, the proper grooming of
facial hair, and how to become a bon vivant—all this
and much more may be found between the shimmering covers
of this sleek and utterly beguiling volume.
Take to your breast this artifact of grace and beauty!


The leaf-green hardcover is stamped with a silver foil botanical design. The book itself is intended to faintly suggest a Venus flytrap, as the reader is greeted with a vibrant magenta/plum endpaper design upon opening the shimmering cover. This color scheme is meant to evoke some of the beautiful creatures found near Whimsy's home in the New Jersey Pine Barrens—luna moths, pine barrens tree frogs, sundews, pink lady slipper orchids, carnivorous pitcher plants and gemlike bog orchids, etc.

An eggshell paper stock was selected to harmonize with the warm colors in the book's cover design. For similar reasons, the book's text was set in Garamond, which was selected for its relatively soft, organic letterforms and graceful contours. The intent behind such considerations is to soothe the reader's eye, but is also to suggest that while it is indeed being released by a major publisher, this little book has been painstakingly designed, illustrated and typeset by its author, and remains very much a labor of love.

(Laura Pedrick, NY Times)
(Frequently asked questions about Whimsy can be found here, although some scrolling my be involved, so prepare yourself for a carpal odyssey.)
"Once, sissies were mistaken for gentlemen; alas, now gentlemen are mistaken for sissies."
—Lord Whimsy
LORD BREAULOVE SWELLS WHIMSY (or "Whimsy" for short) is a gentleman who defies
easy description; and as such, has been said to be both
a noted dandy and a “glassgazing meacock”; a doyen of
culture and a “jack-a-pudding”; a renowned lepidopterist
and a “mere grammaticaster”; a Parnassian man-childe
and a “finical dapperling”; an exemplar of male splendor
and a “chutney-bottomed ninnyroger”—and of course, he
has also been dubbed an Affected Provincial. But most
importantly, he is the milky gnome who has conjured
into being the collection of treatises and epistles
entitled THE AFFECTED PROVINCIAL'S COMPANION, VOLUME
ONE.

Whimsy delights with his jaunty prose and fanciful theories
that leave in their wake a shimmering cloud of visions
and ideas upon which the enchanted reader may ponder.
The book is a distillation of Whimsy’s daily life: a
sort of “personal folklore”, if you will. And like all
folklore, it has roots in fact: Whimsy does indeed live
near farms, raise moths and ride his highwheel bicycle
through the rural town in which he resides. Whimsy has
earned a loyal following through his regularly published
articles in the Philadelphia Independent; readers
have been known to give him handmade quince candies,
love letters, and shouts of recognition as he strolls
by. In return for these kindnesses, Lord Whimsy makes
himself available to those in need, as he did when he
once conducted a wedding
for a couple of his readers. To quote a gentleman attending
the event: “Dude, Whimsy’s real!”
He occasionally resumes his “You Lack My Refinement”
tour, performing readings at packed cafes, bookstores
and universities, illuminating the Former Colonies with
the Light of Whimsy. Oh yes, gentle reader: somewhere
out there tonight stands a small man in velvet, warning
the youth of the perils of sportswear. Who is this buzzing
midge of Arcady? It is he, Whimsy.

Those who know the good works of Whimsy are surprised
to find the possessor of such Promethean gifts to be
in person a shy, retiring creature who delights in night-fancy
and crushes entire meadows of delicate buttercup blooms
against his boyish chin; however, despite his gentle
nature, Whimsy can often be found in the cultural fray,
where he rails against the leveling effects of the blind
egalitarianism presently mowing down all flowers that
dare peek above the crabgrass. His aim is to reintroduce
ancient charms to the den of ubiquity that is modern
life, thus transforming it from an assembly line of
mediocrity into an engine of beauty. Whimsy is a perfumer
of curls and a forger of aphorisms who wishes to reawaken
the poetry of the human soul—the light of which may
not last much longer in this world of mud and tears.
Time and again he has mounted the ramparts with nosegay
in hand so that the Flower of Civilization might be
spared the indignities of bruised petals and puffy pistils.
He is, in short, a Mammal of Paradise and an Ambassador
of Heaven.
He lives the life of a country squire in a leafy, rural
hamlet in Central New Jersey. Rest assured, gentle reader:
Whimsy loves you all.
Humor
AUGUST 2006 (US)
OCTOBER 2006 (EUROPE)
Hardcover
$14.95
176 pages
5.0625" x 7 3/4"
Black & white line drawings throughout
ISBN 1-59691-141-7
ISBN-13 978-1-59691-141-3
PUBLISHER (UK):
Bloomsbury Publishing Plc
36 Soho Square
London
W1D 3QY
England
Tel: +44 (0)20 7494 2111
Fax: +44 (0)20 7434 0151
www.bloomsbury.com
PUBLISHER (US):
Bloomsbury USA
Flatiron Bldg.
175 Fifth Avenue
Suite 300
New York, NY 10010
Fax: 212 780 0115
www.bloomsburyusa.com
BOOK RELATED PUBLICITY QUERIES (US):
Yelena Gitlin
Publicity Manager
Bloomsbury
Tel: 646 307 5063
yelena.gitlin@bloomsburyusa.com
BOOK RELATED PUBLICITY QUERIES (UK):
Colin Midson
Publicity Manager
Bloomsbury
colin_midson@bloomsbury.com
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